In this article:
Learn more about Virtual Reality and Augmented Reality from the big players. The first and last URL is all you need to visit places virtually - you'll never be bored again!

As Adostrophe continues its work in the field of augmented reality and virtual reality, we leave our website visitors with some great resources (external links) to learn more about the technology. Selling 360-degree cameras and shooting photos/videos is just the tip of the iceberg. In our race against time, we are developing applications that would attempt to solve real-world problems, especially in rural areas. India is a great place to start – and there are enough brothers and sisters waiting for that crucial breakthrough.

To understand AR/VR better, we can look at the initiatives of different brands – those who are on the front lines of the tech. If you would rather just watch some 360-degree videos instead, we suggest you visit this link for hand-picked virtual tours – https://artsandculture.google.com/project/360-videos.

Google

Google Maps has become one of the most essential apps during travel or short-distance rides. Seeing information about a place is valuable to the visitor as well as the host. Google Street View is a dedicated app for 360-degree images, which is part of Maps. These images can also be viewed using a VR headset. 

  1. https://arvr.google.com

Here, AR and VR technologies are well-explained, along with the different products that Google has to offer to the world. This will be the only resource you’ll really need unless you’re trying to build an app. If you are indeed considering development, you must visit the two links below:

 – https://developers.google.com/ar

ARCore uses motion tracking, environmental understanding and light estimation to integrate virtual content in the real world. This is how you can place a tiger in your living room. Hopefully, upcoming Lidar sensors in mobile devices will add to the efficiency.

 – https://developers.google.com/vr

SDKs are provided to build VR experiences for Cardboard or Daydream. There are also best practices shown to troubleshoot your app’s performance, depending on the CPU and GPU.

  1. https://vr.youtube.com

This is a great resource for aspiring VR content creators. Learn more about VR180 and 360-degree videos so that you can shoot right (from Cardboard’s perspective) and also process them later in the formats that suit you the best. 

Facebook

What is a social media company doing with AR/VR? A lot! In fact, they are one of the leaders in this tech, with hardware as well as software. Growing up from their jargon-filled explanations, Facebook has now mastered explaining complex processes in simple language – as you will learn from this link.

  1. https://tech.fb.com/ar-vr/

AR takes images and overlays them on real-world subjects like humans or furniture. This is done through VR headsets or your smartphone’s camera. The page also talks about the impact on education, healthcare, social change and more.

 – https://sparkar.facebook.com/ar-studio/

In the Spark AR platform, you can learn and build AR experiences easily. The AR Studio software allows you to create 2D and 3D effects – even if you’re not a coder. How cool is that!

 – https://www.oculus.com/vr-for-good/

A quick glance at this page will convince you of the far-reaching possibilities of VR. Oculus is a Facebook-owned company that is popular for its high-end VR headsets. Rift is a PC-based headset, while Go and Quest are standalone devices. If you’re planning on building an app or a game, visit https://developer.oculus.com.

Lenovo

The Mirage Solo is an upcoming standalone VR headset on the Daydream platform. The Mirage Camera shoots 180-degree media, similar to the Insta360 EVO. Lenovo’s AR/VR website below shows how a Jeep Compass can be customized without the SUV even being there. Their VR experience lets a child explore space from the view of an astronaut.

    1. https://www.lenovo.com/us/en/arvr/

Cisco

You can bet Cisco is not going to miss out on the VR hype. Collaboration, training and virtual meetings are just a small part of their large-scale ambitions. Take a look at what they’re up to:

  1. https://blogs.cisco.com/developer/virtual-reality-practical-reality

HTC

The HTV Vive range of VR headsets are touted as among the most widely used and popular devices. VIVEPORT, the app store for virtual reality, lets users access apps, games and videos. Developers can distribute their content on the platform as well.

  1. https://www.vive.com/

Sony

The PlayStation VR pack includes a VR headset, camera (with 3D depth sensors), VR Worlds and more. 360-degree headsets combined with 3D audio, LED tracking and an array of controllers takes gaming to the next level, realistically.

  1. https://www.playstation.com/en-in/explore/playstation-vr/

Samsung

Years back, when we started selling Insta360 cameras in India, Samsung Gear 360 gave us stiff competition in the Android market. Currently, the Oculus-based Gear VR is their top-selling VR product. It also comes with a controller. 

  1. https://www.samsung.com/global/galaxy/gear-vr/

Microsoft

The HoloLens and Azure Kinect DK are exciting new launches that bring in surreal experiences like those of Tony Stark. Developers can build for Unity, Unreal, JavaScript and native platforms. Check out the Microsoft Store for a broad selection of innovative VR devices:

  1. https://www.microsoft.com/en-us/store/b/virtualreality

Microsoft’s terminology for AR/VR is “Mixed Reality” – see what they mean by it here:

10. https://azure.microsoft.com/en-in/topic/mixed-reality/

 

Apple

Apple takes AR seriously and we might even have Lidar sensors in upcoming iPhones. ARKit is a framework where developers can build apps for mobile devices. Find out how AR can be useful for physical therapists and others here:

  1. https://www.apple.com/augmented-reality/

The next link lets you view an object in AR, using an iPhone or iPad. If you’re on a Mac, download the USDZ file to view in 3D. 

  1. https://developer.apple.com/augmented-reality/quick-look/

Adobe

If you own a 360-degree or 180-degree camera and want to publish your great content, you need post-processing tools. Some in-house applications of the manufacturer would allow you to edit for free. For advanced functionality, Adobe Creative Cloud is a must-have. 

  1. https://www.adobe.com/in/creativecloud/video/virtual-reality.html

Other Resources

If you’re a student who believes in AR/VR and want to learn how experiences can be created, here are two great links to get you started:

  1. https://learn.unity.com/
  2. https://www.unrealengine.com/en-US/learn

You can download the software and have fun building games. Stay tuned because we will publish many blog posts that will be useful to you.

Finally, if you’re someone who’s just browsing and want to check out some cool 360-degree imagery, we recommend the Street View content from Google Earth. This last resource may not work on a Safari browser – you’ll need Chrome.

  1. https://earth.google.com/web/data=CgQSAggB
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